Seoul, South Korea — Personal Taxi (working title) is a forthcoming Korean drama inspired by Lee Mo-se’s acclaimed webtoon. As a human-healing music drama, Personal Taxi tells the story of a one-of-a-kind taxi that only accepts reservations from passengers who each bring along a song and a personal story with their taxi. The taxi thus becomes a journey and a healing space of empathy and human connection.
Produced in Korea by Big In Square and operational partner Studio Flow, this is a global, international co-production with Japan’s Fuji TV. Personal Taxi has been selected as part of the Korea Creative Content Agency’s OTT Specialized Content Production Support Project, so the project has serious backing and stability.
Basic Information
- Drama Title (tentative): Personal Taxi / Private Taxi
- Based on: Webtoon by Lee Mo-se
- Genre: Human-healing music drama / anthology format
- Episodes: 8 episodes (~30 minutes each, mid-form series)
- Filming Start: September 2025
- Expected Release: 2026
- Production: Big In Square, Studio Flow, with co-production by Fuji TV (Japan)
- Support: Korea Creative Content Agency’s OTT project
Story Premise
The protagonist in the show, Go (Cha Tae-hyun), is certainly not your everyday taxi driver. Go featured a taxi that only accepted pre-scheduled rides. Each passenger, while very much a unique individual, had an arguably simple yet telling and poignant story to share.
It is through conversations and a requested song that memories, emotion, and life experiences become tangible for each passenger. Each episode serves as an anthology series; each is an independent story about him, through the eyes of a passenger, while Go and his taxi are consistently present.
Cast & Key Characters
- Cha Tae-hyun as Go, the lead taxi driver; he serves as the emotional anchor of the series.
- Mimi (Oh My Girl): her first real role in acting, whether a passenger or a recurring character.
- Lee Yeon-hee: as part of the main cast, with different generational perspectives.
- Supporting cast: Lee Jae-in, Im Se-mi, Hyun Bong-sik, Ye Ji-won, Joo Jong-hyuk, Ahn Ji-ho, Im Ha-ryong, Ye Soo-jung — they appear as passengers or in supporting roles in one episode, to create a story.
Themes & Tonal Elements
- Empathy & Healing: The core of the dramatization is providing warmth and comfort to our audience.
- Music as a Medium: Each passenger’s requested song helps transport them through time and memories.
- Normal Lives, Extraordinary Storytelling: Demonstrating how ordinary and everyday stories can turn into something truly special.
- Generational Diversity: A range of characters means various demographics can identify with each character.
Production & Global Collaboration
Being directed by Jeon Chang-geun (Mystic Pop-up Bar), whose directorial style is delicate and emotionally sincere, it is likely that the direction of Okay will be strong.
The score will be crafted by music directors Park Sung-il and Han Saem, known for their work on My Mister and Signal, which will add another layer emotional depth.
The drama is being developed as a global project and co-producing with Fuji TV, they may release a multi-language project with subtitles and dubbing for release in Asia, North America and Europe.
Release Schedule
- Filming: Begins September 2025
- Premiere: Targeted for 2026, possibly in the first half depending on post-production timelines.
Strengths & Challenges
Strengths:
- A unique concept of strangers, music and emotional storytelling.
- Strong lead actor Cha Tae-hyun with a multi-aged cast.
- Support from established production houses as well as government support.
- Potential for strong international sales through Fuji TV.
Challenges:
- Sustaining the emotional weight of each episode and not being repetitive.
- Dealing with music licensing of songs requested.
- Making sure every passenger’s story remains strong and engaging.
- Maintaining cohesion in an anthology format.
Possible Additions & Speculations
- Guest Appearances: Guest appearances by trending stars could potentially increase views.
- OST Albums: Potentially the release of one of its songs individually or a whole OST album.
- Creative Marketing: Teasers that might involve highlighting passengers and their chosen song.
- Interactive Campaigns: Social media campaigns to promote fan voting on song themes or episodes.
Join Our WhatsApp Channel
Final Summary
Personal Taxi will also be a heartfelt, music-driven anthology drama featuring Cha Tae-hyun as a warm, empathetic taxi driver. Across 8 episodes, Personal Taxi will showcase small but life-changing stories about humans, music, and connection. With backing from foreign production, Personal Taxi is slated for a 2026 debut with aims at international audiences.
YOU ASLO READ THIS ARTICLE: TAXI DRIVER SEASON 3
